How to Cancel NOW TV (2026 guide)

There are a few different ways to cancel NOW TV, and the right one depends on how you signed up. This guide covers cancellation through the NOW TV website, app stores, and third-party billing providers.

Streaming

Entertainment

Consumer

Quick Cancellation Overview

Cancel Online

Yes

Main Cancel methods

Website

Mobile App

App Store

Phone

Time to Cancel

2-5 mins

Instant for direct billing

Where to Cancel

Account Settings

Manage Pass section

NOW TV passes are sold through various channels including Sky, Virgin Media, and mobile carriers. If you signed up through one of these providers, you won't see a cancel option in your NOW TV account — you'll need to cancel through the original provider instead.

We found the cancel buttons so you don't have to

Direct links for hundreds of services. Just click and cancel.

We found the cancel buttons so you don't have to

Direct links for hundreds of services. Just click and cancel.

Cancel NOW TV: Step-by-Step Instructions

Follow these steps to cancel your NOW TV passes. The process may vary slightly depending on your pass type or how you signed up.

01

Sign in to your NOW TV account

Go to the NOW TV website and log in using your email and password. Make sure you're signed into the account that has the active passes.

02

Navigate to Account settings

Click on your profile icon in the top right corner, then select Account from the dropdown menu.

03

Find Manage Pass section

Scroll down to find the Manage Pass section. This shows all your active and upcoming passes.

04

Cancel your passes

Click Cancel Pass next to each active subscription. You may be asked to confirm your decision or complete a brief survey.

05

Verify cancellation

Check for a cancellation confirmation email and verify your passes show as cancelled in your account. You'll keep access until the current billing period ends.

Want the faster way?

Our tool has direct cancel links for hundreds of services.

Want the faster way?

Our tool has direct cancel links for hundreds of services.

Want the faster way?

Our tool has direct cancel links for hundreds of services.

NOW TV-specific things to know

A few things that might affect your NOW TV cancellation depending on your pass type.

Mobile passes work differently

If you signed up for NOW TV Mobile through a phone carrier, you'll need to cancel through your mobile provider, not NOW TV directly.

Sky customers have bundled access
Passes expire automatically

Mobile passes work differently

If you signed up for NOW TV Mobile through a phone carrier, you'll need to cancel through your mobile provider, not NOW TV directly.

Sky customers have bundled access
Passes expire automatically

Before you cancel, keep this in mind

These details can affect your cancellation timing or whether it goes through properly.

1. Check who's billing you

Look at your bank statement to see if NOW TV, Sky, Virgin Media, or your mobile carrier is charging you. Cancel through whoever is actually billing you.

2. Access continues until pass expires
3. Deleting the app doesn't cancel

1. Check who's billing you

Look at your bank statement to see if NOW TV, Sky, Virgin Media, or your mobile carrier is charging you. Cancel through whoever is actually billing you.

2. Access continues until pass expires
3. Deleting the app doesn't cancel

Alternative ways to cancel NOW TV

Don't see a cancel option? Your subscription might be billed through one of these providers instead. The right option depends on how you signed up.

Google Play Store

If you subscribed through the Android app, cancel through Google Play Store subscriptions.

Use the Direct link Below or

Open Google Play Store > Profile icon > Payments & subscriptions > Subscriptions

Reseller & Third-Party Billing

Many users get NOW TV through Sky, Virgin Media, or mobile carriers and need to cancel through the original provider.

Check your bank or credit card statement to see who charged you.

  • Sky (included in TV packages)

  • Virgin Media

  • BT (bundled deals)

  • Mobile carriers (Three, EE, O2)

Apple App Store

iPhone and iPad users who subscribed in-app need to cancel through Apple's subscription management.

"Settings > Click [Your Name] > Subscriptions"

Read In-depth Guide on Cancelling IPhone Subscriptions:

Phone Cancel

You can call NOW TV customer service if you're having trouble cancelling online or need help with your account.

0333 005 8888

Google Play Store

If you subscribed through the Android app, cancel through Google Play Store subscriptions.

Use the Direct link Below or

Open Google Play Store > Profile icon > Payments & subscriptions > Subscriptions

Apple App Store

iPhone and iPad users who subscribed in-app need to cancel through Apple's subscription management.

"Settings > Click [Your Name] > Subscriptions"

Read In-depth Guide on Cancelling IPhone Subscriptions:

Reseller & Third-Party Billing

Many users get NOW TV through Sky, Virgin Media, or mobile carriers and need to cancel through the original provider.

Check your bank or credit card statement to see who charged you.

  • Sky (included in TV packages)

  • Virgin Media

  • BT (bundled deals)

  • Mobile carriers (Three, EE, O2)

Phone Cancel

You can call NOW TV customer service if you're having trouble cancelling online or need help with your account.

0333 005 8888

Other options to consider

If cost is the issue, you might be able to switch to cheaper pass options or pause your subscription instead.

Pause your NOW TV passes

You can pause monthly passes for up to 6 months through your account settings. This stops billing while keeping your account and preferences intact.

Switch to cheaper passes

NOW TV offers different pass types at various price points. You might find a cheaper option that still gives you the content you want.

  • Entertainment Pass - TV shows and series

  • Cinema Pass - Latest movies

  • Sports Pass - Live sports coverage

  • Kids Pass - Children's content

Bundle Your Subscription Plan

NOW TV is often included in Sky packages and some mobile carrier deals. Check if you're already getting it as part of another subscription.

  • Sky TV packages

  • Virgin Media bundles

  • Mobile carrier deals

Pause your NOW TV passes

You can pause monthly passes for up to 6 months through your account settings. This stops billing while keeping your account and preferences intact.

Switch to cheaper passes

NOW TV offers different pass types at various price points. You might find a cheaper option that still gives you the content you want.

  • Entertainment Pass - TV shows and series

  • Cinema Pass - Latest movies

  • Sports Pass - Live sports coverage

  • Kids Pass - Children's content

Bundle Your Subscription Plan

NOW TV is often included in Sky packages and some mobile carrier deals. Check if you're already getting it as part of another subscription.

  • Sky TV packages

  • Virgin Media bundles

  • Mobile carrier deals

The complete guide to cancelling unused subscriptions

Everything you need to know about finding and cutting what you don't use.

The complete guide to cancelling unused subscriptions

Everything you need to know about finding and cutting what you don't use.

NOW TV Cancellation FAQ

Common questions about cancelling NOW TV and what to expect.

Will I get a refund if I cancel NOW TV?

Can I cancel NOW TV online?

What happens after I cancel NOW TV?

Why can't I find the cancel button?

Does deleting the NOW TV app cancel my subscription?

Can I cancel NOW TV from my phone?

How do I check if my NOW TV subscription is fully cancelled?

Cancel Similar Streaming Subscriptions

Step-by-step guides for other streaming services.

netflix.com

How to Cancel Netflix

Complete guide to cancelling your Netflix subscription across all platforms.

disneyplus.com

How to Cancel Disney+

Step-by-step instructions for ending your Disney+ subscription.

nowtv.com

About NOW TV

NOW TV is a streaming service offering flexible passes for movies, entertainment, sports, and kids content without long-term contracts. Users can purchase daily, weekly, or monthly passes to access specific content categories on-demand.

Why people cancel NOW TV

  • Prices increased for passes

  • Not using it enough anymore

  • Found content elsewhere cheaper

  • Only needed it for specific shows

  • Already have it through TV provider

The average person wastes $273/month on forgotten subscriptions

That's over $3,000 a year. We're building something to fix that.

Use Orbit to track smarter, save more, and make your money work for you.

Use Orbit to track smarter, save more, and make your money work for you.

Use Orbit to track smarter, save more, and make your money work for you.